January 2007

More Divine Decadence

January 2007 marks the release of the second Divine Decadence range of luggage, lifestyle and fashion, featuring the exclusive designs of Florence Broadhurst.

Remaining true to the sophisticated yet relaxed product construction that has proven so popular, Signature Prints launch’s its most recent platform for bringing the beauty and vitality of Florence Broadhurst’s designs into daily life.

The traditionally English ‘Tudor Floral’ has been re-interpreted for the playfulness of the coming season through the use of strong Mandarin tones and diverse applications ranging from the structured carry-on bag to the large scale seater cushion.

By contrast, Ikeda has been given a comparatively streamlined twist – midnight metallic blue on an ink-toned canvas or suede – undeniable tactile, yet subtle enough to co-ordinate with a block of colour or a contrasting pattern.

And finally – Gardenia - released in hues of Violet and Lilac.

Nadia Klaczkiewicz, Signature Prints marketing manager describes the success of the Gardenia design:

“So soft and feminine, it highlights the diversity of Florence Broadhurst’s designs through its use as both a one and two colour print within this collection. The one colour print can be seen in the new line of purses, clutches, and doorstops and allows for the equally strong mauve suede base to create its impact – both in a visual sense and by appealing to the touch. By comparison, the two-toned interpretation of Gardenia, as seen in the saddle and library bags, has added depth and plays with drawing the attention of the eye”

The designs and their colourways can be seen on the Signature Prints website www.signatureprints.com.au in the Divine Decadence section.

More information

Media information and high-res images of Signature Prints fabrics, furnishings and home collection ranges are available from our website: www.signatureprints.com.au. Please note that you must apply for a media password (which allows access to high-resolution images) on the website and this takes up to 24 hours to be issued manually.

For all media enquiries, including interview requests, please contact:

Roger Balch
mobile: +61 (0) 422 945 685
email: media@signatureprints.com.au

For detailed product information, loan of product for photo shoots, prices and availability please contact:

Nadia Klaczkiewicz
Signature Prints
Tel: +61 (0)2 8338 8400
email: nadiak@signatureprints.com.au

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